Rawninety x Michael Bibi: A Raw Fusion of Electronic & Fashion Culture
At Rawninety, we draw energy from electronic movements, incessantly seeking avenues to infuse our timeless design ethos with the vibrant spirit of the music scene. When Michael Bibi, the globally revered music producer and DJ, met with us to discuss crafting a unique necklace for his dance party Isolate, it ignited a collaboration that resonated profoundly with our own brand essence.
Michael Bibi, an icon in the current electronic music scene, is an established member of the Underground Music realm. The London-based producer & DJ has honed his craft through countless hours in the DJ booth and locking himself away in his South London studio, curating the worldwide recognized sound and brand that is 'Isolate'. Bibi is a true icon in the contemporary electronic music scene.
Michael, a long-standing comrade of Harry Barnett, Rawninety's Co-founder, shares our unwavering commitment to creativity, quality, and finesse. Together, we embarked on a journey to forge something next-to-none, a necklace that not only embodied the essence of Isolate but also echoed the soul of Raw.
From the outset, attention to detail was paramount. We meticulously carved technical drawings, ensuring that every facet of the design reflected the creativity and spirit of both brands. The pendant, forged from 14K gold, showcases the Isolate logo with a sleek, minimalist aesthetic. Its absence of an internal face adds depth and sophistication, mirroring the multifaceted nature of the music it represents.
The collaboration saw out the synchronicity between our brands. The necklace encapsulates our shared values of quality, creativity, and authenticity, serving as a tangible embodiment of our partnership.
Since its inception, this bespoke piece has become a staple in Michael's wardrobe, accompanying him on his global journey as he electrifies stages and amplifies the unique sound of Isolate and Solid Grooves. Witnessing our creation adorn one of the industry's most respected figures serves as a reminder of the craftsmanship behind the necklace but also as a source of collective pride for everyone involved.
Yet, beyond its physical form, this collaboration is a celebration of the intersection between music and style – a raw testament to the boundless creativity without limitations.